Instant access to highly detailed U.S. demographic, business, and residential data

DEMOGRAPHICSNOW: Business & People is a comprehensive business and residential reference and research tool. Users can produce comprehensive business and residential lists as well as detailed demographic reports — they can even utilize a unique mapping tool that ‘visualizes’ trends. With these powerful assets, DEMOGRAPHICSNOW allows libraries to replace multiple product subscriptions with one affordable resource your users will return to time and again for many of their business information needs. 

Harness the power and functionality of DEMOGRAPHICSNOW to:

• Assess business viability

• Perform market and site location analysis

• Create sales leads and/or marketing mailing lists

• Find potential sponsors and donors to grow a non-profit

• Prepare a small business plan

• Analyze minority ownership

• Compare macro and micro trends of a selected population

• Determine business failures by industry type

• Compare the demographics and market potential of any geography(ies) in the United States



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